Chevrolet has a new Silverado pickup, Fiat Chrysler has a new Ram 1500, and Ford is bringing its mid-sized Ranger pickup back to North America. With the new Silverado, on sale in the second half of this year, General Motors is launching the pickup truck it probably wanted to build a decade ago. It's worth noting that while Silverado’s frame-rail chassis also remains steel, the truck’s hood, doors, and tailgate are made of aluminum. Truck buyers increasingly want their vehicles outfitted with the same premium features and technology you'd find in high-end luxury cars. As full-size pickup prices have climbed higher, the market for more affordable, mid-sized trucks has grown.

Source: Forbes January 15, 2018 05:03 UTC