Companies have rolled out their advertising campaigns for the month of Ramadan, which often sees strong competition among telecommunications companies. Orange and Vodafone both initiated their campaigns on the first day of Ramadan, while Etisalat started one day behind. Daily News Egypt explores data on the most viewed ads in the first four days of the holy month, according to E3langi. On the fourth day, Orange matched Vodafone’s view count on Facebook, then went beyond with 1.7m views more on YouTube. 2- Etisalat entered the competition a little late, while Banque Misr’s ad acquired the third spot on Facebook and YouTube with a total of 11.5m views.

Source: Daily News Egypt May 23, 2018 08:15 UTC