It is that those parties able to build their campaigns around voters’ key concern will do best. In 2015, Justin Trudeau’s Liberals figured out — correctly — that a strong plurality of voters wanted to see the back of then-Conservative Prime Minister Stephen Harper. When Trudeau explained his victory on election night with the phrase “Sunny ways, my friends; sunny ways,” he captured that mood. In turn, the prime minister threatened to sue Scheer for libel, a move welcomed by the Conservative leader. Personal attacks on Trudeau will appeal to those who already detest the prime minister.

Source: thestar May 27, 2019 09:56 UTC