The MCU yet again made history when Avengers: Endgame became the largest ever film of the already massive franchise, making upwards of Rs 150 crore in India alone on its opening weekend. The film has finally wrapped up the Infinity Saga story that has spanned 11 years, 22 movies, and more superheroes than one can realistically keep count of. As Disney gets set to launch Phase 4 of this extremely lucrative franchise, Avengers: Endgame was as much a reset film as a goodbye film. And even after more than a decade, interest in this brand of storytelling continues to remain massive — across television, cinemas, and comic books. If Avengers: Endgame is any indication, public interest in the genre has never been greater.
Source: Hindustan Times April 29, 2019 14:48 UTC