Betsafe handed record Kenyan Premier League champions Gor Mahia Sh55 million per season while Leopards will receive Sh40 million. It goes without saying that the sponsorship will ease the burden of running the two clubs. Even as Betsafe comes in, it should be a big lesson to Kenyan clubs to expand their revenue streams. It’s embarrassing that these two clubs that command the largest following in the country are still walking around with begging bowls. Our clubs must intensify their membership drives, work on merchandise sales, secure broadcast rights and explore player trade to make their bank balances balance.
Source: Daily Nation June 19, 2020 21:45 UTC