Dusty Baker and a collection of other baseball insiders have formed an equity group designed to ... [+] market ballplayers in the consumer and digital space. (Photo by Rich Schultz/Getty Images) Getty ImagesA group of high-powered baseball and investment insiders have formed an equity group that will target the underserved baseball market. As part of the launch of Turn2 Equity, the company has purchased Dinn’s content company, Players Studios. Throw in that there are no centralized resources for recruiting, and Turn2 sees opportunities to provide solutions for athletes. On the media side, the group sees athlete human interest and marketing as an underserved category.

Source: Forbes July 16, 2020 15:32 UTC