This is Fear Factors, a Q&A series with female entrepreneurs and executives who share their journeys beyond fear to success. Amato is the former National Director of Publicity for Atlantic Records, a life-long music publicist and a seasoned entrepreneur. Paula Amato: My original company was a music public relations firm called PAI Media that I founded 20 years ago. Most recently, I rebranded PAI Media as PAI/Life, a lifestyle PR company with an emphasis on conscious + vibrant living. I’ve been a “music publicist” for 25 years and now I’m presenting my services and myself to an entirely new audience.

Source: Forbes December 04, 2016 04:59 UTC