The Walt Disney Co. has “dramatically” slashed its advertising budget on Facebook and Facebook-owned Instagram, according to a report in the Wall Street Journal. It’s the latest setback for the social network, which is facing a growing advertising boycott over its policies and actions on hate speech on its platforms. Disney was Facebook’s biggest U.S. advertiser for the first six months of 2020, according to research firm Pathmatics Inc. Disney joins hundreds of other companies that have paused spending on the service. The report did not say whether Disney is officially joining the ad boycott. The economic fallout from the pandemic has also cut into companies’ advertising budgets.

Source: The Standard July 20, 2020 15:56 UTC