Times of financial hardship pressure-test businesses, and the ones that have strong, sustainable fundamentals will come out stronger. Keeping your business future-proof requires room to diversify your portfolio when the demand arises. Diversify Your Business PortfolioRealize and accept the cold hard truth that you can't really future-proof your business without changes. In good times, business owners risk thinking there will never be a slowdown and will spend based on projections instead of what they have on hand. Proactively Stress-Test Your BusinessThe best way to future-proof your business against financial hardship is to proactively stress-test it.

Source: Forbes September 10, 2020 13:07 UTC