Commonwealth Games defy doomsayers to remain afloat - News Summed Up

Commonwealth Games defy doomsayers to remain afloat


Payne, credited with transforming the IOC brand and finances through sponsorship, said the Commonwealth Games had shown remarkable resilience over the decades. “People have been talking of the demise of the Commonwealth Games for nearly half a century but they are still going, so I would not write them off just yet,” he told AFP. “These other Games are not the Olympic Games but tend to try to mirror them in look, feel, and impact,” he said. “That part is just maths.”Steps have been taken to remodel the event, with the Commonwealth Games Federation last year publishing a roadmap for the future. Commonwealth Games organisers and the Sri Lanka cricket board have covered their costs.


Source: Daily Nation July 27, 2022 07:02 UTC



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