Comcast said it would pay 12.75 pounds for each Sky share, 16 per cent more than Fox’s offer. Sky shares rose 3.9 per cent to 13.59 pounds as investors bet Fox would sweeten its bid, and Sky withdrew its recommendation that shareholders accept the Fox offer. The company’s offer was also pitched at the regulators and public officials who have raised concerns about the Fox bid. “The important thing about the Comcast bid is that they appear to match the remedy that has been offered by Fox,” Enders said. Those commitments are a reaction to the controversy surrounding the Fox bid.
Source: National Post April 25, 2018 17:26 UTC