Coke Takes On Starbucks With $5.1 Billion Coffee Deal - News Summed Up

Coke Takes On Starbucks With $5.1 Billion Coffee Deal


Coca-Cola Co. on Friday said it would buy British coffee-shop chain Costa for $5.1 billion, diversifying further from its soft-drink roots and marking the latest bet by a major consumer-goods company on coffee. The move would be the biggest brand acquisition in the history of Coca-Cola and a gamble that the soda giant can move into the crowded retail world and take on Starbucks Corp., which has more than 27,000 cafes around the globe.


Source: Wall Street Journal August 31, 2018 06:32 UTC



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