Coca-Cola is partnering with Disney Parks & Resorts to bring custom bottles of Coca-Cola, Diet Coke, Sprite and Dasani to Disney's highly anticipated "Star Wars" land, Galaxy's Edge. They will also have brand names on them but the labels will appear scuffed up to fit in with the rusty look of the "Star Wars" galaxy. "The graphics, the shape of the bottle itself, the cap, all that stuff is very unique to the world and the design language of 'Star Wars.'" The "Star Wars" packaging of the cola products help to maintain the illusion of the land and its story for guests. "We were very passionate about partnering with Disney to create and deliver some type of one of a kind experience for 'Star Wars' fans at Galaxy's Edge."

Source: The Star April 13, 2019 17:26 UTC