ISLAMABAD: Coca-Cola Pakistan and the Ministry of Foreign Affairs commemorated Pakistan's leading music brand, Coke Studio and launched a book titled 'Beyond the Wave - transcending boundaries.' The book traces the journey of Coke Studio from its genesis with the first season in 2008 to 2021's Season 14. At the launch, the book was formally presented to the Foreign Minister Makhdoom Shah Mahmood Qureshi by Coca-Cola. The event also included a panel hosted by Ahmed Wahab Shah, the director marketing at Coca-Cola Pakistan and Afghanistan. The event ended with a signature Coke Studio performance by maestro Qawals - Farid Ayaz and Abu Muhammad.

Source: Daily Nation July 08, 2021 18:22 UTC