//slug: CITIpointsCiti rewards its customersBy NST BusinessKUALA LUMPUR: The Citi Rewards You Carnival has integrated digital innovation and new technology in financial services to provide Citi cardholders with a 300 per cent increase in Citi Mobile Apps downloaded during a four-day event recently. Citi bagged the Best Mobile Banking App (Overall), Best Mobile Banking App Award for Functionality and Best Mobile Banking App Award for Security. The carnival was a one-stop instant redemption carnival where Citi introduced its newly enhanced redemption platform – Citi ThankYou Rewards. Global Rewards enables Citi cardholders to make redemptions and purchases on online websites based locally and internationally. Citi has also teamed up with Amazon to be the first to launch Shop with Points that allows customers in Malaysia to use their rewards points instantly to pay for their purchases from Amazon.com and thus, providing customer a wider choice of redemptions for their rewards points.

Source: New Strait Times November 06, 2017 12:33 UTC