"As a brand, it is Virat Kohli and Mahendra Singh Dhoni, who are marketable stars among the current players as far as TV Commercials are concerned. It is very difficult to find brands consistently for a Pujara or say an Umesh Yadav . "There is a Delhi player, who has been picked by Gujarat Lions for Rs 10 lakh. But this boy has failed to make it to the Delhi T20 playing XI post 2014. And what exactly is the message that you are sending to a Priyank Panchal, who has close to 1500 runs this first-class season.

Source: Times of India February 22, 2017 12:56 UTC