Chennai-based direct-to-consumer kitchenware start-up the Indus Valley has raised $1.1 million from Rukam Capital, DSG Consumer Partners (DSGCP) and the Chennai Angels. Founded in 2016 by Jagadeesh Kumar and Madhumitha Udaykumar, The Indus Valley offers toxin-free kitchenware products and claims to have achieved an annualised run rate of ₹210 million. In the past, the brand had raised seed funding from the Chennai Angels. Deepak Shahdadpuri, Managing Director of DSGCP, said, “We are witnessing a shift from value-driven functionality focused kitchenware products towards healthier and better-for-you products. “This industry has incredible potential to be explored, and Indus Valley is focused towards solving the people’s problem statement to have chemical-free cookware.

Source: The Hindu October 25, 2021 11:38 UTC