The latest addition to the Charlottetown Mall — H&M — opened Thursday morning. Emily Scarlett, spokesperson for H&M Canada, says the former Target location in the Charlottetown Mall was a 'perfect fit' for H&M. "Now that H&M is here, it's brought a new life to the mall," said Mayne. Mayne is hopeful that the new H&M will bring more people to the Charlottetown Mall, and said before H&M was announced, she was worried about the future of the mall. "But H&M is a really good push, it's definitely going to help other businesses recognize the mall as a shopping destination again."

Source: CBC News September 29, 2016 21:00 UTC