Following the success of that campaign, Budweiser is now calling on sponsors to step up and support NWSL. Launching today, the “Future Official” campaign calls on businesses to become the next sponsors of the league. Budweiser already occupies the “Official Beer” category, but newspaper ads that will run as part of the campaign tease opportunities for the “Official Timepiece,” “Official Restaurant” and “Official Deodorant” of the league. Fans can visit the “Future Official” website and pledge support for nine different categories of sponsors. In the video Rapinoe makes the case that “the more support the league gets, the more the world will watch.

Source: Forbes October 24, 2019 19:40 UTC