Amazon’s should buy JCPenney for “pennies.” Just one-million of its own shares will do it. This means that Amazon can buy JCPenney for “pennies,” by using roughly one million of its own shares to pay for it. In fact, a million Amazon’s shares would value JCPenney at 15 percent premium from its current price, and would be sufficient to buy out the shareholders of the ailing retailer. Company YTD Price Change Market Value Current Stock Price Qtrly Revenue Growth Amazon $48.10 $527.87B $1,100 24.80% JCPenney -62.67 $969.51M $3.12 1.50Source: Finance.yahoo.com 10/27/17But why should Amazon buy a traditional retailer in the first place? This means that Amazon can turn JCPenney stores into store fronts and distribution centers for its online merchandise that caters to middle and low-income shoppers, though they have to be somehow downsized.

Source: Forbes October 28, 2017 13:41 UTC