A staggering 97% of listeners are unable to distinguish between music created by artificial intelligence and tracks composed by humans, a survey conducted by the music streaming service Deezer and the market research firm Ipsos has found. Among streaming users specifically, 73% want to know if the songs suggested by platform algorithms are the product of AI. Over 70% of those surveyed view AI-generated music as a direct threat to the livelihoods of professional musicians and artists. Alexis Lanternier, the CEO of France-based Deezer, noted that the survey proves people still place a high premium on the intrinsic value of human music. Even though technology has advanced to the point where it can perfectly replicate human artistry, “human identity” still remains more important.

Source: Bangkok Post January 17, 2026 17:17 UTC