January 22, 2024 01:20 pm | Updated 01:20 pm IST78% respondents of a study conducted on TV streaming trends said they preferred streaming online content on their TVs through streaming sticks, smart TVs, and set-top-boxes compared to their other available options like smartphones, tablets and laptops. Additionally, 97% preferred to stream online content on TV around dinner time, and 74% of them watched the same with family especially spouse and children. (For top technology news of the day, subscribe to our tech newsletter Today’s Cache)Other preferences were availability of voice assistant, content and controlling smart home appliances, and ability to stream online content and live TV shows from DTH channels on a single screen. “Online video streaming has come a long way since its inception, and so has streaming habits of consumers. The study is based on responses from 12 major cities including Delhi, Mumbai, Bangalore, Chennai and Hyderabad.

Source: The Hindu January 22, 2024 17:04 UTC