Zegna’s Indian Ambitions - News Summed Up

Zegna’s Indian Ambitions


“She would sit me on her lap,” he said. “There would just be my grandmother and her ladies there, surrounded by jewelry, bangles and silk saris that traders brought for her to select from. The show was a success, producing orders from boutiques in Mumbai and Delhi, and he decided to stay in India to start a design label for women and men. Ten years ago, fed up with the opulent Mughal-influenced wedding market, he decided to focus primarily on men’s wear. His formal wear is anchored by opulent iterations of the bandhgala jacket, including silk velvets with handmade buttons and brocade linings.


Source: International New York Times January 11, 2020 09:56 UTC



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