The collaboration sees Ahlan Simsim content and characters becoming available on the Zain Kids platform to customers in Kuwait, Saudi Arabia, Iraq, Jordan, and Bahrain as well as Omantel customers. From the creators of Iftah Ya Simsim and Sesame Street, Ahlan Simsim offers content that fosters early learning for young children in the Middle East and North Africa, especially those affected by crisis and displacement. Ahlan Simsim is part of a wider humanitarian initiative of the same name. For more than 50 years, Sesame Workshop has been a torchbearer in the ‘edutainment’ space and a household name across continents. René Celaya, Vice-President for International Programs at Sesame Workshop said, “Through the Zain Kids platform, children can enjoy the educational and inclusive content of Ahlan Simsim, which promotes playful learning and teaches skills to help young children grow smarter, stronger, and kinder.” Technical support for this integration was provided by Digital Virgo, a Dizlee trusted partner.

Source: The North Africa Journal June 15, 2022 13:19 UTC