YouTube Music will replace Google Play Music and take on Spotify, Apple Music and TidalYouTube is taking on rivals including Apple, Spotify and Amazon with a new subscription streaming service launching next week. YouTube Music will supersede Google Play Music, which will continue to exist as a cloud locker service, to which users can upload their music for portable streaming. Roman said “more than 1 billion music fans come to YouTube each month to be part of music culture and discover new music” – which marks the first time YouTube has revealed data about its music users, Music Ally reported. The launch of YouTube Music and the rebranding of YouTube Red brings cohesion to the streaming strategy of YouTube and its parent company, Google. A prior mobile app, also called YouTube Music, allowed YouTube Red subscribers to play YouTube videos with the screen off.

Source: The Guardian May 17, 2018 10:27 UTC