Post on Facebook Post on Flipboard Share on LinkedIn Post on Reddit Share on Threads Share on X Send through WhatsappSurprise hits buyers as $449 Xreal 1S debuts January 4, 2026 at CES and undercuts premium AR buzz. What Xreal’s $449 1S means for buyers and rivals in 2026Xreal unveiled the 1S at January 4, 2026 CES; price is $449 . Why a $449 1S launch at CES 2026 shifts price expectationsThe CES reveal matters because Xreal packaged a measurable hardware upgrade with a clear retail price, turning a technology demo into a buyable product this quarter. If retailers and carriers begin stocking $449 AR eyewear, adoption barriers shrink and software ecosystems (streaming, gaming, productivity apps) face a much larger potential audience this year. How will a $449 AR headset shape your choices in 2026?

Source: Wall Street Journal January 05, 2026 08:53 UTC