The study involved comparing the standard MADE.com video adverts available on Facebook, with the impact of the augmented reality experience. Powerful Experiences for a Social AudienceThe eye-catching and intuitive augmented reality experiences created by MADE.com attracted thousands of people to the retail site. When the product was viewed in virtual reality, MADE.com achieved a massive 2. What’s more, 63,000 additional sessions were recorded on the larger MADE.com website, and attributed to the augmented reality app. Implementing augmented reality experiences for customers allowed them to unlock a whole new level of try-before-you-buy experiences.

Source: Libya Today June 10, 2022 08:53 UTC