• 80% of car-buying decisions are influenced by women, so manufacturers need to take note of their preferences. • For more motoring stories, go to Wheels24In 1955, a car manufacturer launched a car specifically designed for women. Decades later, another car manufacturer launched a car for women in, you guessed it, pink. Considering that women influence 80% of car-buying decisions, manufacturers should take note. Look at your budget carefully and be realistic about how much you can afford to spend on car instalments and running costs.
Source: News 24 April 03, 2021 02:26 UTC