Conservative party leader Pierre Poilievre, 44, has been faithfully consistent in his public image dating back to his election to Parliament in 2004. Then, at a June 29 press conference, we saw a refreshed Poilievre, suddenly sans glasses and wearing a black T-shirt underneath a dark sports jacket. The new image is a clear effort to grow Poilievre’s likability ratings for a broader electorate. In the U.S., only three presidents — Teddy Roosevelt, Woodrow Wilson and Harry S. Truman — regularly wore glasses while in office. But Poilievre should be aware that the public has a keen sense of what is actually natural on a politician.

Source: The Star July 12, 2023 12:07 UTC