Will BPhone 2 succeed if positioned as high-end product? VietNamNet Bridge - BKAV (Bach Khoa Anti-virus Center) attracted people’s attention launching BPhone with shocking statements and an impressive debut ceremony. BKAV, the manufacturer, ran a flashy media campaign to advertise first-generation BPhone. Its managers stated that BPhone was made of 800 different accessories with strong configuration and glistening appearance comparable with iPhone. On August 20, replying to a question on BPhone fanpage about the time to market the next version of BPhone – BPhone2 – the administrator said BPhone2 will be launched by the end of the year.BKAV, the manufacturer, ran a flashy media campaign to advertise first-generation BPhone.

Source: VietNamNet News September 15, 2016 02:48 UTC