(CNN) Instagram has been overrun with women, famous and otherwise, posting black-and-white images of themselves with the caption, "Challenge accepted." Celebrities like Gabrielle Union, Kristen Bell and Kerry Washington have accepted the "challenge," which seems to involve posting a black-and-white image of oneself as a show of women's empowerment. There's no obvious social justice bent here other than to encourage women to share photos of themselves where they feel confident. They share their photo, usually with the caption "Challenge accepted" and the hashtag #womensupportingwomen, and tag other women to post their own. That mostly functioned as a vehicle for users to post four flattering photos of themselves at once.
Source: CNN July 28, 2020 17:15 UTC