Why this year’s Super Bowl will leave sports betting fans excited164 Saturday, February 2nd 2019 at 10:46 GMT +3 | Saturday, February 2nd 2019 at 10:46 GMT +3 | Sports By Reuters:Mercedes Benz Stadium is seen during preparations ahead of Super Bowl LIII in Atlanta, Georgia, U.S., January 31, 2019. For the Super Bowl, sportsbooks are focused not on revenue but on customer experience, said Johnny Avello, director of race and sports operations for DraftKings, which runs a retail and online sportsbook through Resorts Casino Hotel in Atlantic City. The Super Bowl draws more casual betters than other events. “They’re betting all the props, and the game itself.”A smooth experience during the Super Bowl could turn casual fans into regular betters. This Super Bowl is “first and foremost an acquisition event.”
Source: Standard Digital February 01, 2019 22:41 UTC