Why this is Indian IT industry’s Kodak Moment - News Summed Up

Why this is Indian IT industry’s Kodak Moment


With a 65% global share of film sales, Kodak became the fifth most valuable brand in the world employing 145,000 people. It was also the year when Kodak introduced the world's first digital camera — the DC20 with all of 0.2 megapixels. Despite helping invent digital photography, Kodak never found a cash cow to replace film. Between 2003 and 2011, Kodak gradually cost-cut its way to oblivion shedding 47,000 jobs, 13 manufacturing plants and 130 processing labs. Unlike Fuji , Kodak obsessed about its core developed markets and did not seize the opportunity in emerging markets, especially a rising China.


Source: Times of India July 01, 2017 20:26 UTC



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