As more and more large websites "no follow" all outbound links, the web will become a closed shop. Some of the websites on which freelancers claim they can secure links or guest posts include Entrepreneur.com, Forbes.com, Today.com and USAToday.com. Selling access to guest post slots is damaging to the SEO industry, small websites and startups for many reasons, including:If the practice persists, more and more large websites will begin no following all outbound links and the web will become a closed shop. As the business of selling guest posts on large websites has proliferated, and as Google has started sending notifications concerning outbound linking penalties, more and more websites have taken to no following all outbound links. If more popular websites follow the trend of no following outbound link — or worse not linking at all for fear their platforms are being co-opted — it will be startups that suffer the most.

Source: Huffington Post May 05, 2018 19:52 UTC