Millennials get it. They’re right, of course, and the 2020s shall be the decade of their ascent to positions of influence. As an age cohort, they are in the bulge bracket of India’s earners, which grants them the weight of numbers. By the time most hit their teens, India was already an emerging market with vast exposure to a widely wired world. Yes, millennials get it, and this also applies to the casual irreverence they often display vis-à-vis authority.

Source: Mint December 31, 2019 18:22 UTC