Why do we say tall instead of small? How Starbucks created its own language for ordering coffee – KION546 - News Summed Up

Why do we say tall instead of small? How Starbucks created its own language for ordering coffee – KION546


When Starbucks was first founded in 1971, customers would walk in and ask for coffee beans: no modifications or refreshers. The shop featured a menu with the “Starbucks language” customers are familiar with today, including drinks such as espressos and lattes. Short and tall are other terms associated with the Italian coffee bar concept, used to describe the size of the drink. However, not everyone has embraced the Starbucks language. “I refuse to use Starbucks sizing.


Source: CNN August 27, 2023 09:34 UTC



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