This week, Tanzanian pop artiste Nasibu Abdul alias Diamond Platnumz clocked the four million YouTube subscribers mark, the highest for any artiste in the region. It was the same week top Kenyan hip-hop artistes sparred in a heated debate ignited by YouTube views. Fred Omondi, his brother, who only recently registered his channel said he has not started earning yet. Deejay Lisney, a new entrant in the industry, has also joined the YouTube money chase. However, I now own a channel and the rights so I can begin to earn," said Lisney.

Source: Standard Digital August 29, 2020 06:00 UTC