This is that in coastal politics you need both the Mijikenda communities and the Swahili/Arab communities to attain success. Let me give you a brief history of Mijikenda politics. The use of big money may help you squeeze in once or twice, but in the end you will lose. In that election Joho and his family spent unbelievable sums of money. Ever since he became governor, Joho has been incredibly arrogant in his attitude towards the great majority of potential voters in Mombasa County.
Source: The Star January 26, 2017 22:36 UTC