If you’ve ever used a peel-off face mask, you know how satisfying it feels to pull it off. That feeling of satisfaction also comes from watching other people use peel-off masks, as evidenced by numerous YouTube videos with millions of views. Like the video below, for instance, which shows YouTuber Kayla Jay trying a black peel-off mask by Shills that’s clearly painful. Peel-off mask videos also promote a sort of purification ― “getting the evil out” ― and control, according to Yarrow. Millions of people who watch YouTube videos clearly feel the same way.

Source: Huffington Post November 21, 2017 10:41 UTC