What is important today is different, and this is where traditional brands have no experience. The best testimony to Tesla’s superiority, apart from its share price, is that those traditional brands are copying its innovations. Soon, many traditional brands, as Porsche has announced, will be dropping their dealerships and selling directly online, just like Tesla. Soon, you will be able to line up all the traditional brands’ models in a row… and they will all look like a Tesla. And to do so, they will have relied on Tesla’s experience, or even the patents that Tesla released.

Source: Forbes January 12, 2020 11:15 UTC