Since Whitney Houston died in 2012, her estate has been pitched every kind of entertainment deal, from jukebox musicals to a traveling museum. But now the estate is open for business. “Everything is about timing for me,” Pat Houston, the performer’s sister-in-law and former manager, said in an interview. But now it’s about being strategic.”Last week, the estate signed a deal with Primary Wave Music Publishing, a boutique music and marketing company in New York, to rebuild Whitney Houston’s business. The deal values the estate at $14 million, according to two people familiar with the arrangement.

Source: New York Times May 20, 2019 09:00 UTC