White House tries a time-tested media strategy — courting local reporters - News Summed Up

White House tries a time-tested media strategy — courting local reporters


AdvertisementStory continues below advertisementThe White House also may benefit from offering access to outlets that are unaccustomed to interacting directly with top White House aides, he said. “There’s some star factor that you’ve got the White House press secretary or, God forbid, the president of the United States on your air.”The White House provided The Washington Post with a preview of the new media strategy. “Local and coalitions media have always been at the heart of the White House’s communications strategy for showing the public how the president is delivering for them,” said White House press secretary Jen Psaki. And the White House plans to add an additional virtual seat to the press briefing room. Advertisement“The White House press corps has this bubble mentality, where they’re all going to ask the same thing,” Spicer said.


Source: Washington Post April 16, 2021 14:48 UTC



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