Many critics are also questioning if Pheu Thai and its key figures directly involved in driving the policy understand what soft power represents. Defending the government's soft power policy, Ms Paetongtarn on Tuesday explained what the government has been doing to develop and harness the country's soft power. In essence, it has studied how South Korea and the US have built soft power and mastered its use. In her attempt to give people a rough idea about soft power, the Pheu Thai leader picked a mint-choc drink, her favourite beverage, as an example. Somehow, Ms Paetongtarn's remark led some people to understand that mint-choc drinks might also be promoted as soft power.

Source: Bangkok Post November 11, 2023 01:26 UTC