NY Times News ServiceWhen this year’s US election campaign began, legacy news organizations already faced dim industry projections. Television executives, lamenting smaller audiences and less enthusiastic advertisers, had finally realized that the huge changes elsewhere in the media industry were coming for them, too. At the same time, a brighter media narrative was unfolding in the growing importance of online social networks — the real new mass media. The digital social networks, meanwhile, attracted many millions of users to old and new forms of news coverage, as predicted. Through this lens, some of the defining narratives about the media and the election start to make a little more sense.
Source: Taipei Times November 09, 2016 16:04 UTC