Despite the NCAA’s vigorous opposition initially, close to 30 states have since enacted similar legislation or have otherwise legalized NIL deals in their own states. [8] While most universities and conferences now permit NIL deals, many schools and conferences will likely decide to establish policies that heavily restrict access to certain NIL opportunities. For instance, BYU requires student-athlete NIL deals to adhere to the university’s honor code. Reminders Going ForwardCompanies interested in inking their first NIL deals with student-athletes should keep in mind that current rules allow for a wide variety of agreements. As for high-school student-athletes, brands must also take note that only a handful of states currently allow such students to profit off their NIL.

Source: Forbes January 21, 2022 12:09 UTC