Savvy ad sales reps know the 10 steps to negotiate a deal! Even if your boss wants you to stay on rate card, learn to negotiate on the spot and get a signature. Learn skills like “getting something when you give something” and “Expanding the conversation beyond money” and tactics like “letting the prospect speak first.” Ad sales expert Ryan Dohrn has impacted over $350 million in ad sales and he will teach you to negotiate a deal like a true media sales superstar! His passion for sales and marketing has given him the unique opportunity to touch half a billion dollars in revenue for companies in seven countries. Ryan is an internationally certified business coach, has trained over 30,000 professionals, and works monthly with companies in 15 business sectors.

Source: Forbes July 01, 2023 11:07 UTC