The Washington Post announced plans Wednesday to create new tiers of subscription offerings, in a bid to draw more money from the publication’s readership and to help address a significant revenue shortfall. While few details were provided about pricing and timing, the new offerings will include a membership program and new subscription tiers called Post Pro and Post Plus. While some tiers will be primarily marketed to the current base of individual subscribers, others will be focused on generating new revenue from companies.

Source: Washington Post May 23, 2024 17:11 UTC