When the Northern Lights appear in our skies, we all become cheerleaders. The surge in interest has inspired one Northern Lights enthusiast to create a dedicated social media network designed specifically for people captivated by the lights. Instead of endless streams of unrelated content, the platform is designed for those focused on the elusive Northern Lights. The Northern Lights occur when charged particles released from the Sun collide with gases in Earth’s atmosphere, producing the shimmering green, red, and purple colours sometimes visible from northern latitudes. Interest in the Northern Lights has already grown organically online.

Source: Irish Examiner March 17, 2026 18:01 UTC