Three years after it was founded and two years after Walmart bought it for $3.3 billion, Jet.com is getting a major facelift. The feature showcasing content based on where consumers are located will be rolled out to other cities, Jet.com said. It remains to be seen how different Nike’s assortment on Jet.com will be from that on Amazon. In the 12 months through August, Jet.com’s traffic — totaling less than 1% of Amazon's and less than 5% of Walmart's — also declined while Walmart, Amazon and Target saw gains, according to Hitwise. Related on Forbes: Under Amazon, Whole Foods' prices have barely budged, study findsRelated on Forbes: Walmart's e-commerce tactics against Amazon look to be paying off

Source: Forbes September 13, 2018 09:56 UTC