“We are thinking about how we win the future.”The Allswell venture, which goes live next month, comes as concern mounts on Wall Street about Walmart’s e-commerce performance. But the pronounced slowdown, after several quarters of blistering online growth, caused analysts and investors to question whether there were deeper issues with Walmart’s online strategy. Their success showed that many customers were willing to buy a mattress without trying it first in a store. Amazon also sells mattresses and bedding. Allswell will allow customers a 100-day trial of the mattress and will not charge for returns, a standard practice for online mattress sellers.

Source: New York Times February 23, 2018 22:41 UTC